Burbank, CA - With the release of Dear Evan Hansen: Iron Man Returns, Hollywood studios are gambling on the popularity of the Marvel Cinematic Universe (MCU) to boost ticket sales after a nearly two year slump.
A scene from Edgar Wright's upcoming psychological horror film Last Night in Soho: The Winter Soldier Makes a Friend...with Galactus? |
"It's all part of the MCU now," Marvel Studios president Kevin Feige explained. "All of it."
Going forward, each and every movie produced by major American studios, and many independent production companies, will feature popular characters from the MCU and help to further the overall arc of Marvel's primary Phase Four line-up of movies and television programs. According to Feige, this deal was profitable for Marvel Studios and it's parent company Walt Disney Studios, but in the long run will save Hollywood. "Nobody was going to buy a ticket to see Dune. But Dune: Vision and the Scarlet Witch Have a Baby? Now that's a billion dollar movie!"